Marketing Manager-Georgia, Alabama and Tennessee

Job Locations US-GA-McDonough
Job ID
2024-2983
# of Openings
1
Category
Sales/Marketing
Type
Full-Time

Overview

 Georgia Crown Distributing is looking for a Marketing Manager for our  McDonough Ga location. Marketing Manager will be responsible for Georgia, Alabama and Tennessee marketing. 

Responsibilities

  • Direct Reports: Manage and develop Marketing Associate & POS Coordinator Positions
  • Directly manage third party Marketing agency, Syrup.
  • Annual marketing plan and budget development, resource management and timeline development.
  • Manage the overall marketing budget for (AL, GA & TN). Track and measure all spends to ensure we are staying within the agreed upon dollars.
  • Develop Marketing footprint and strategy for Alabama, Georgia & Tennessee to mirror one another.
  • Review current marketing trends and advertisements to determine the effectiveness of different styles and strategies.
  • Manage and Oversee POS ordering from suppliers and 3rd party agencies.
  • Research trends and brands to stay current with similar products or services on the market
  • Work with both the sales and marketing departments to develop successful strategies and campaigns that attract new customers while maintaining current customers.
  • Manage and negotiate all marketing contracts for Georgia, Alabama and Tennessee.
  • Develop marketing strategies with Supplier partners for new products or services that comply with current company standards and market trends.
  • Control and manage workflow of projects for direct reports and agencies by determining priority of projects. Review all projects and spends to maximize our budgets with these agencies/partners.
  • Oversee brand strategy for implementation throughout all marketing and communication platforms.
  • Oversight of design, development, new program implementation, promotional and brand elements.
  • Collaborate with other colleagues/departments to make high-level decisions regarding the budget and the direction of the company.
  • Continue to be integral part of the wheel that supports sales and gives them to best “Tool Kit” in the market to succeed. 
  • Other duties assigned.

 

Qualifications

  • Must be at least 21 years of age.
  • Must be able to lift at least 40 lbs occasionally/frequently to build displays and install POS materials.
  • Knowledge of similar industry is preferred.
  • College Degree preferred.
  • Basic Computer skills.
  • Must have good people/communication skills and willingness to work with store owners, managers, and sales reps.
  • Must be able to push, pull and carry cases of product (i.e. building displays and stocking shelves with specialty products).
  • Must be able to work long hours.
  • Willing to work in McDonough area. 
  • Must be able to drive to and from McDonough area.
  • Must be able to work 
  • Acceptable Motor Vehicle Record:
      • Cannot have more than 2 moving violations in the last 3 years.
      • Cannot have DUI, reckless driving or hit and run in the last 5 years.
  • Must be able to keep 100/300/100 liability amounts on car insurance.
  • Must have reliable transportation.
  • Must be able to pass pre-employment background check, MVR and drug test.
  • Drug Free Workplace.
  • EOE

 

Benefits Include:

  • Group Health and Dental Insurance
  • Vision Insurance
  • 401(k) Savings Plan
  • Paid Vacation
  • Paid Holidays (7 per year)
  • Company Paid Short-Term Disability
  • Company Paid Long-Term Disability
  • Company Paid Life Insurance
  • Voluntary Life Insurance
  • AFLAC Supplemental Insurance
  • Direct Deposit
  • Non-smoking work environment
  • Drug-Free Workplace
  • Equal Opportunity Employer

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